5 Ways To Increase Your Page Rank

Written by Christian on September 30, 2011 in Google, SEO, Social Networks - No comments

This is one of the questions that I get asked alot by some of my clients , and so , I decided to write do a quick wrtie up on this topic. There are way more than 5 ways to increase your page rank ( however I am only going to cover 5 of them ). 

What is Page Rank , and Why Do I want it ?

1. SHARE YOUR CONTENT VIA YOUR SOCIAL NETWORKS

You have written a great article, so why not spread the word ? By using social networks ( Twitter, Facebook, and of course Google+, you can spread your news \ article to a much larger audience. and in turn,  increase the likelihood of someone retweeting your link , or even linking back to you. What does that mean ? Increaasing your visibility to a network of people you previsouly would not have access to

2. USE APPROPRIATE KEYWORDS  (keyword stuffing is a Big Google no-no)

Some people have the notion that the more keywords they "stuff" in their meta tags the better. In theory that sounds right , but  that could be further from the truth. Google frowns upon this practice , and could penalize your site ( by taking away whatever page rank you have and even pulling your website from the search engine).   Using clear, accurate keywords for your web site is very important. When adding keywords for your page \ website, please keep the following points in mind  

• Using clear, accurate keywords for your web site is very important. 
• The words you use as your keywords will determine how you are found.
• Use only keywords that are distinctly related to the main focus of your web site.
• Using the same keywords does not increase your relevancy.
• Avoid using keywords that are too vague or too specific.
• You are found by any coombination of the keywords you choose.
• Changing your keywords often increases your visibility.
• Do not use names of other companies in order to capitalize on their existing exposure.
• Use only one word per "Keyword Field." No spaces or punctuation are allowed.

Here is an example of the proper use of keywords
Exotic Gift Baskets, Inc. sells gift baskets which contain exotic coffees, candies, nuts and flowers. Their claim to fame is a line of gift baskets known as "Quick Baskets," which they can usually ship within 6 hours. The corporate office is based in New York and ships to anywhere in the U.S. and Canada. The majority of their business is done during the holiday season.

Examples of good and bad Keywords for a listing:

Good Keywords:

• gifts
• baskets
• exotic
• quick
• flowers
• unique
• Christmas

Bad Keywords: 

• free – (Using the word "free" is misleading)
• Starbucks – (Do not use other company names unless authorized and relevant)
• FTD – (Do not use other company names unless authorized and relevant)
• Web – (Too vague and not directly related)
• chrysanthemums – (Too specific and not directly related)

3. Include Signatures 

Including signatures whenever you post is a great way to get backlinks to your site. After posting a comment on a forum, a website ,etc. Here is an example:

John Doe

john.doe@email.com

http://www.johndoe.com

to easy right ? 

4. Submit Your Website To Search Engines